Save Time with a Real Estate CRM [Video]


Check out the video below where renowned real estate trainer, Chris Leader of Leader’s Edge Training, sits down with IXACT Contact’s VP of Sales and Marketing, Rich Gaasenbeek. Rich discusses how agents can use a real estate CRM to free up more time, get better organized, and build an explosive referrals and repeat business.

In this video you’ll discover:

  • Why a real estate CRM is absolutely essential to the real estate business.
  • How a REALTOR® CRM makes you work smarter, not harder.
Read the rest
Email This Post Email This Post
Tagged , , | Leave a comment

4 Real Estate Drip Campaigns


Real Estate Drip CampaignIn today’s blog post I’m going to outline four great real estate drip campaigns that you can use to nurture all of the leads and past clients in your database. This way, your contacts will use you for all of their real estate needs and refer you to their friends and family for years down the road.

If you’re not using real estate drip campaigns already, start by selecting an easy to use and robust real estate contact management software, like IXACT Contact, that has the campaigns I discuss in this article pre-loaded into your account.… Read the rest

Email This Post Email This Post
Tagged , , , | Leave a comment

10 Simple Ways Agents Can Stay Relevant After Handing Over The Keys


The post below appeared in InmanNext last month and it’s on a topic we thought you’d be very interested in, since it’s all about effective contact management and creative ways to stay in touch. While reading the post, keep in mind that with a great real estate contact management software, you can cover most of the items on this list. You can even automate and supplement a lot of your keep in touch work with drip marketing and auto responders.… Read the rest

Email This Post Email This Post
Tagged , , , | Leave a comment

6 Key Benefits of Using a Real Estate CRM


Real estate CRM, technology helps build relationshipsCheck out the below article from Jay Thompson, Zillow’s Directory of Industry Outreach. In the post Jay articulates, extremely well, six important benefits to using a real estate CRM. This is a must-read for every REALTOR®! Keep in mind that you can do everything Jay discusses in this post with IXACT Contact.

Enjoy:

CRM stands for customer relationship management. To some agents, CRM means software that is designed to help manage clients. Others consider CRM as a philosophy or strategy for how to run a business.… Read the rest

Email This Post Email This Post
Tagged , , , , , | Leave a comment

Real Estate Marketing Ideas


IXACT Contact real estate email marketingIf you’re looking for some great real estate marketing ideas, you’ve come to the right place! In this post I’m going to outline four of my top ideas for promoting yourself and your business, staying top of mind, and establishing trust and credibility with your real estate sphere of influence (SOI).

1. A monthly real estate newsletter

Make sure your CRM for REALTORS® includes a professionally designed and written monthly real estate e-Newsletter. This way, you can benefit from a fantastic way to stay in touch with your database without having to pay an extra fee to a newsletter company or spend hours writing and designing an e-Newsletter yourself.… Read the rest

Email This Post Email This Post
Tagged , , , , , , , | Leave a comment

The Little Known Key to Success in Real Estate Sales


Real estate sales success starts with a real estate CRMThe highest-earning real estate sales professionals share a common trait. This trait enables them to climb to the top of their markets and remain dominant. Year after year, these upper-percentile performers list and sell more homes than several of their competitors combined! This is all because they are consistent in their marketing, communication, service and relationship management.

Consistent marketing, no matter the direction of the real estate industry, is a key element in lead capture. Consistent communication is a critical step in converting prospects to clients.… Read the rest

Email This Post Email This Post
Tagged , , , | Leave a comment

Choosing The Best Real Estate CRM


Rich Gaasenbeek, IXACT Contact’s VP of Sales and Marketing, sat down earlier this year with Chris Leader of Leader’s Edge’s Training. Chris is one of the premier real estate sales trainers in North America and advises all his clients to use IXACT Contact. Check out this video where you’ll learn what to look for in a REALTOR® CRM.

Learn how to choose the best real estate CRM and why you need one with rich contact profiles, powerful email marketing, and one that adapts to you as you grow your business over time.… Read the rest

Email This Post Email This Post
Tagged , | 2 Comments

What To Do With Email Marketing Lists


Email marketingIf you’re wondering what to do with a purchased email list, the answer is don’t use it or upload the email addresses into your real estate contact management system!

Purchased email lists are illegal in Canada under the new CASL legislation. In the U.S. it is legal but those who do it quickly realize they’ve made a mistake. Why? It just doesn’t help you. In fact, it could do more harm than good. When you send unsolicited emails to people who have nothing to do with you, you’re likely annoying a whole lot of folks, causing them to quickly hit the delete button or worse, block you.… Read the rest

Email This Post Email This Post
Tagged , , | Leave a comment

Build Lifelong Relationships in Real Estate by Getting Personal


Use your real estate contact management software to build lifelong relationships with your SOIMany agents already know that it takes less time and money to retain existing clients than to acquire new ones. What a lot of REALTORS® don’t know is how to keep good clients after the transaction is complete. Well, with a great real estate contact management software and some best practices in mind, it’s pretty easy.

Maintaining client relationships takes time and effort. It also requires getting a little bit personal!

Dale Carnegie once said, “When dealing with people, remember you are not dealing with creatures of logic, but creatures of emotion.”  How emotional is your “Just Sold” postcard?… Read the rest

Email This Post Email This Post
Tagged , , , | Leave a comment

Want to Work Well With Gen Y? 3 Crucial Questions Every Real Estate Agent Should Be Asking


Dealing with gen Y clients in real estateGenerational differences mean that you may need to do things differently in order to be successful in your interactions with clients. You may have primarily been working with baby boomers but have started getting interest from the millennial generation (generation Y). If this is the case, you need to ask yourself specific questions; questions that will help you provide the best possible service to your clients and execute the real estate transaction in the smoothest way possible.

1. What’s the best way to communicate with them?Read the rest

Email This Post Email This Post
Tagged , , | Leave a comment