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Our real estate contact management and marketing blog shares ideas and tips on how to create a successful and growing referrals-based business using a real estate CRM.
- Real estate marketing and lead generation best practices
- Proven strategies for building profitable client relationships
- Keys to better organization and control of your business
- Ways to master your real estate contact management
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Tag Archives: contact management
Here at IXACT Contact we’ve compiled a list of the best free resources for getting more referrals in your real estate sales career. Take a look. We hope you find them helpful!
Real Estate Marketing Guide: Referrals Resources List
- 8 Ways Real Estate Agents Can Generate Referrals for Free
- How “Referral Worthy” Are You?
- Creating Referrals
- How to Use Stories to Get More Referrals
- Top 5 Ways Real Estate Sales Professionals Can Generate Referrals and Real Estate Leads
- Sphere of Influence Tips – 8 Reasons Why You Might Not Be Getting Referrals in Your Real Estate Business
This is a re-blog from a recent article in Inc. Magazine, called “How to Be the Most Memorable Person in the Room.” We thought we’d re-blog it because as a REALTOR®, you’re constantly dealing with prospects and clients so it’s so important to stay memorable and “top of mind.”
What really stood out to us in this article is the when the author, Christina DesMarais, states “Be interested in what’s going on in other people’s lives.” If you’re an avid reader of our blog, “The Real Estate Contact Management & Marketing Blog” you’ll know that this is something we’ve always highly recommended.
The article starts here:
I didn’t realize how many I’ve lost. It’s so sad to think about now…but looking back, this could have been prevented. It’s so tragic and heartbreaking…senseless…
What am I talking about? I am talking about my database. Friends, colleagues and even books told me that when I got into Real Estate, I would need to start a database. I didn’t listen. I thought, I will just remember them all. I shuddered at the thought of writing down EVERY person I knew and sending them out some cheesy letter letting them know I was in Real Estate….sigh…(and then I wondered why they hired someone else).
The below is a re-blog from an AGBeatarticle that was very recently published. It presents some important information from the National Association of REALTORS®. There are three key takeaways from this data:
Exhibit 7-1: Most people find their REALTOR® though a referral or used the agent they worked with previously:
1) You should invest far more money and time keeping in touch with your database of past clients and referral sources than on your website and other advertising. Practicing effective contact management using a good real estate CRM such as IXACT Contact will deliver 15 TIMES the business of your website and advertising.
I thought I’d share a timely article by Sales Consultant Tom Hopkins. Make sure you’re personalizing your holiday messages with your real estate contact management software. Moreover, you can use your real estate CRM to create variations of an email/ holiday message and send out each variation to different groups in your database!
The article begins here:
The holiday season is fast-approaching. That means, in addition to handling your usual work load, you will need to reach out to your clients with special messages or gifts as appropriate for your industry and clientele–and whatever holiday you’re celebrating. For some sales and business people, this is just another task–another item on their endless To Do list. Not only that, there are personal obligations aplenty so downtime to relax and recover is minimal.
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Liking us/ becoming an IXACT Contact fan on Facebook is a complete win-win situation for you.
By becoming an IXACT Contact Facebook fan, you’ll get access to our white paper AND insider product news, tips on relationship marketing, and valuable advice on effective contact management!
There are many ways to generate more referrals in your real estate sales business. However, the easiest way to ensure you get more referrals is to implement a simple technique that most REALTORS® don’t use nearly as often as they should.
That’s saying “Thank You.”
In fact, a client is five times more likely to recommend you to a friend, neighbor, or colleague again if you adequately show appreciation for the first referral.
And that’s what you want: past clients who actively advocate your services to all the people they know who are moving (according to industry surveys, that averages five people each year!).
You already know how to get a lot more done in a lot less time. You just don’t know that you know!
Let us explain.
Say you’re doing a listing presentation with a hot prospect.In the middle of that meeting you don’t suddenly grab your cell phone and call a friend, or check out CNN on your BlackBerry, or pull out your grocery list and add a few items!
Of course not.
You give that hot prospect your full attention. For those 50 minutes or so, you let few things, if any, distract you. You’re “on”.
New to real estate sales?
We’ve compiled a list of resources that will help you begin your new career in the best way possible.
These resources are filled with helpful tips, advice, and insight that we think both newbies and real estate veterans alike will be able to benefit from: