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Our real estate contact management and marketing blog shares ideas and tips on how to create a successful and growing referrals-based business using a real estate CRM.
Topics include:
- Real estate marketing and lead generation best practices
- Proven strategies for building profitable client relationships
- Keys to better organization and control of your business
- Ways to master your real estate contact management
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Tag Archives: benefits
Top 5 Ways Real Estate Sales Professionals Can Generate Referrals and Real Estate Leads
1. Keep in touch with past clients through a combination of direct mail pieces, phone conversations, and face-to-face meetings or events. After you sell your client’s home or find their dream property, the buyer-REALTOR® relationship shouldn’t end. The average person knows 3-5 people who will move each and every year.
2. Have a contact management system so you know who to contact and when. A contact management system will also give you the means to create drip and mass emails (drip marketing) and letters and labels. With a good real estate software, keeping in touch becomes something you enjoy doing versus a chore that you dread. If you don’t have a real estate CRM system, sign up for a 5-week free trial of IXACT Contact here.
Everyday Benefits of Good Real Estate Contact Management
In my last post I outlined some of the tell-tale signs that you may not be doing as good a job at contact management as you think – or should. Now let’s turn the tables for a moment and look at some of the day-to-day benefits of practicing solid contact management and using a powerful and easy to use real estate software.
• Imagine for a second, if you had all your contact data in a single easy to access and easy to use database? How good would that be??
• Wouldn’t it be amazing if you could recall the exact details of your last conversation with a prospect and impress them with your professionalism?
• Wouldn’t you love to feel totally comfortable calling all your clients and prospects because you knew you had something relevant to chat with them about??
• How good would it be if your past clients called YOU between transactions seeking your advice on home related services because they viewed you as the expert??



