Top 5 Tips for Making Better Use of Your Contact Management System for REALTORS®


Top 5 Tips for Making Better Use of Your Contact Management System for REALTORS®If you have a contact management system for Realtors but feel that you’re not making the most of it, this article is for you! In this blog post we outline our top five tips for making better use of your real estate CRM.

1. Set up your monthly real estate newsletter

IXACT Contact’s contact management system for Realtors comes with a professionally written and designed monthly e-Newsletter. All you have to do to set it up is choose your distribution list and date for it to go out. A monthly real estate newsletter is a great way to stay “top of mind” with prospects and clients. And because we write and design one for you, you have no excuse not to send one out! Smile

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The Evolution of Real Estate Lead Generation


Today’s blog post is a video by Chris Leader, President of Leader’s Edge Training and IXACT Contact affiliate. Chris says that when you’re starting out your real estate sales career, you need to prospect for business and make cold calls (what he calls “proactive prospecting”) to build up a list of leads and clients.

Once you have a few years in the business under your belt, you can cut back on the prospecting and focus on relationship-building with your current database, your sphere of influence (SOI). This is precisely where a CRM for REALTORS® comes into play.

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Sitting down with Alistair Powell, Broker/Owner of Engel & Völkers, The Villages


IXACT Contact talks real estate contact management with Managing Broker Alistair PowellAlistair Powell is the Managing Broker and owner of Engel & Völkers, The Villages, a global luxury real estate firm. Originally from the United Kingdom, Alistair joined Hamptons International realty to become the youngest ever sales manager. He owned his own brokerage at the age of 21 and established locations in Panama, the Middle East, London, Shanghai and Manila.

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How Real Estate Success Stories Will Help You Win More Clients


How Success Stories Will Help You Convert Your Real Estate Leads into ClientsToday we’re going to share with you how to use success stories to help turn your real estate leads into clients. We’ll talk about what “success stories” are, below, and how you can properly use them.

Remember to capture all of your new leads in your CRM for REALTORS® and assign them to the appropriate drip marketing campaign. Also be sure to use your CRM for Realtors to keep track of your communication history with each of your leads.

The Power of Success Stories in Real Estate

Stories are easier to remember, and often have much more impact, than facts and figures.

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Get More Organized: The Ultimate List of Resources


The Ultimate List of Resources for How Real Estate Agents Can Get More OrganizedToday we’ll share with you our ultimate list of resources for getting more organized in your real estate sales business. Of course, when you’re organized, proactive, and in-control, you’ll be more effective in converting your real estate leads into listings and building stronger relationships with your sphere of influence (SOI). As you’ll read in many of the articles/ resources below, a real estate contact management software can be a godsend when it comes to helping you better manage and organize your business (and reduce your stress!).

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7 Tips for Following Up Effectively After an Event


Use your real estate CRM to follow up effectively after an eventToday we’re re-blogging a great article by Katie Lance, chief strategist for Inman News and CEO/Owner of Katie Lance Consulting. Katie discusses how REALTORS® can make the most of the relationships they form at the various events, conferences, and parties they attend.

Enjoy!

I have the good fortune of attending dozens of real estate events and conferences throughout the year – usually two or more per month. After I leave each event, I always have a stash of business cards, receipts, photos on my iPhone and more “stuff” to go through. I am a firm believer that there is a small window of opportunity after an event to follow up, cement new business relationships and new friendships.

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6 Frequently Asked Real Estate CRM Questions


6 Frequently Asked Real Estate CRM QuestionsIn today’s blog post, we answer six of our most frequently asked questions. Enjoy!

1.  What does CRM stand for?

CRM is an acronym that stands for “Customer Relationship Management.”

2. How does a real estate CRM benefit me?

The benefits of integrating a CRM system into your business are more referrals, more repeat business, the ability to be proactive rather than reactive, and the ability to stay 100% organized. A great real estate CRM is like having your very own personal assistant who reminds you of key dates and tasks, sends out emails on your behalf, gives you key insight into your business, and more.

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Infographic: 3 Key Facts Every REALTOR® Should Know


The great infographic, below, was created by the team here at IXACT Contact. We’ve summarized key research by the National Association of REALTORS® (NAR) and the implications for real estate agents.

Make sure to pay attention to the key takeaways at the bottom of the graphic. You’ll quickly realize the importance of a real estate CRM in helping you keep in touch and build strong relationships with your past clients. This is precisely how you’ll build that coveted referrals-based business.

 

3 Key Facts Every Realtor Should Know Infographic

 

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4 Key Things Real Estate Leads Look For on Your Website


Real estate leads look for a website lead capture form on your websiteThe reason your real estate leads search the Internet is to find information, answers, and advice.

Will they find what they are looking for on YOUR website? That’s an important question because, if they don’t, they may click away and wind up using someone else’s services. Even if they were referred to you!

That’s why it’s so important to make sure your website has all the information a real estate prospect may be seeking. Ideally, a lead will go to your site and think, “Yes, I’m definitely at the right place.”

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Real Estate Sales Best Practice: Do More Than Just Return Calls


Real Estate Sales and CRM Best Practice: Do More Than Just Return CallsI always return my phone calls,” a real estate sales professional insists. “I get back to my clients and real estate leads as soon as I can — usually the same day.”

Does that sound like great service to you? Most REALTORS® would think so.

Surprisingly, however, leads and clients waiting for a call-back don’t always see it the same way.

That’s why, when you return a call — even promptly — the person can sometimes sound frustrated or even irritated with you.

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