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Our real estate contact management and marketing blog shares ideas and tips on how to create a successful and growing referrals-based business using a real estate CRM.
- Real estate marketing and lead generation best practices
- Proven strategies for building profitable client relationships
- Keys to better organization and control of your business
- Ways to master your real estate contact management
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Monthly Archives: June 2011
Imagine a room filled with your best clients and prospects that your real estate sales business has ever seen. They listen intently to a presentation by a home expert who provides valuable tips that will help them improve their homes. Everyone is glad they attended.
Who will they thank for organizing such a useful event? You.
Sponsoring a “Home Expert” seminar is a powerful way to build loyalty in real estate sales; this, in turn, leads to more repeat business and referrals. It’s a smart real estate prospecting technique and great way to build loyalty with those in your sphere of influence (SOI).
Are you struggling to stay organized? Do you feel that organization is an area where you need some help? Are you already organized but interested in learning how to better stay on top of your game? The below are suggestions that will help you become and stay better organized in your real estate sales career so you can focus on what really matters – helping clients buy and sell real estate.
As a real estate CRM company, we’re contacted by REALTORS® everyday asking us about how our smartphone wireless sync works. Many times on that same call or email, the conversation moves to our Activity Plan functionality and what that’s all about. In fact, we have found that these two questions are our most frequently asked ones. You might be wondering what the answers to these questions are too, so let me take the time to address them now.
This is a re-blog by real estate coach and trainer, Richard Robbins. If you want an ongoing stream of referrals, it’s so important to show appreciation to the people that refer your services. As Richard writes in the below article, simply sending a thank you note is not enough. Become a strong advocate of relationship marketing, master the contact management approach (using your real estate CRM system), and build your business based on referrals and repeat marketing. To do this, you need to know how to truly recognize your referrers and transform happy clients into loyal advocates.
Check out our latest press release:
Real Estate CRM leader, IXACT Contact, recognizes the importance of website visitor feedback in a big way, implementing a tool on each webpage that allows visitors to rate the site and provide a wide range of feedback
Toronto, Ontario (PRWEB) June 2, 2011
In an effort to further understand prospect and customer needs, wants, and concerns, IXACT Contact, a leader in the real estate software space, now allows website visitors to easily provide feedback from the click of a button, at any stage of their browsing experience.
As a busy REALTOR®, you work so hard to attract new potential clients into your Referral & Repeat Marketing database but you shouldn’t neglect another great source of referrals: Your professional network.
As you may already know, your professional network is that group of professionals in the greater home industry to whom you regularly refer clients – and who, hopefully, also refer clients to you.
Why is having a large professional network so important?
There are two reasons.
Sales leader Tom Hopkins published a great article online that I’d like to share with you here. There are many real estate sales professionals out there who could be getting more business from satisfied clients than they currently are. In the below article, Hopkins outlines various strategies salespeople can use to win more clients and future business.
Top professionals in nearly every field of selling understand the value of a good client. Each client’s business not only adds to your personal bottom line, but it can lead to even more business through referrals. However, the best salespeople have learned how to get more business because of an existing client even from a non-referred lead. How do they do this? By getting permission to use the client’s name.
“If you take action just for the sake of doing it, without expecting a reward, you will find that you enjoy every action that you do. Rewards will come but you will not be attached to the reward. You can even get more than what you would have imagined for yourself without expecting a reward. If we like what do, if we are always doing our best, then we are really enjoying life. Seek the pleasure in what you’re doing, rather than in how it might benefit you.”
- Don Miguel Ruiz, The Four Agreements
Are you a current or past IXACT Contact real estate software customer? If so, we want to hear from you! Share with us how IXACT Contact has helped you become a more effective Realtor® and win an iPod Nano of your choice. It’s that easy!
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